When you make your first steps into the big, bad world of professional photography how on earth are you going to find people who will pay you real money for what you do? This video explains what I …
Pricing Your Work
https://youtu.be/KQmXMy2ieBs Remember that you are not creating a low cost product. Throughout the course you have identified how you can create value with your photography for the ideal clients …
Growing Your Reputation
https://youtu.be/CN8genlTMSo One of the best ways you can win clients and charge more for your time is by enhancing your reputation. Two photographer may produce similar work, but because one …
How You Find Photography Customers – Key Activities
https://youtu.be/OtFTxLWuWPo You will need to undertake multiple marketing activities to find photography clients, consistently, over a long period of time to keep finding your ideal clients. So …
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Social Media
https://youtu.be/Km1Lb9RN2wk Use social media as a way to create awareness alongside the other marketing methods. Choose the platforms where your audience will be. If you are mainly working with …
Creating Awareness
https://youtu.be/13dg1XJfEvQ Generating awareness of what you do is a powerful way to gain customers and is something all photographers should do. Using the customer profile you created, …
Spot Metering and Photography
Why you should get your camera off matrix metering mode and use spot metering in photography? What is the spot meter, how should you use it? In a nutshell, spot metering enables you to precisely …
How To Make Money From Photography
Are you thinking about turning your photography hobby into something that makes you some money on the side? Or, do you dream of becoming a full time professional photographer? But, are you left …
How To Identify A Perfect Photography Client
All professional photographers need paying clients. Clients are the lifeblood of all businesses and should always be at the forefront of your mind. It is clients that you create images for, not …
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How To Sell More Photography Using Fear Of Missing Out
Fear is a powerful emotion, one that we can use to sell more photography. This doesn't mean you have to change your profile photo to something like the one at the top of this page. We're not …
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Take More Interesting Photos By Making Shapes
If you are looking for ways to take interesting photos, try thinking about how you can make shapes. This is helpful in two ways. Firstly it can help when you are looking at something you want to …
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How To Compose Better Photos Using Leading Lines and Frames
Using frames and leading lines are really useful compositional techniques. Frames create structure and shape in your image, this makes the photo look more interesting and focuses the eye of the viewer …
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Jpeg vs RAW – What Are The Differences?
By default your camera records images to your memory card as a jpeg. A jpeg is a standard file type that can be viewed on all sorts of devices from iPhones to PCs. They are ready to use straight out …
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What Is White Balance?
The colour of light from various light sources is different; fluorescent tubes emit a different colour of light than the sun, and cloudy light is different in colour than the light from a …
The 5 Essential Elements Of Good Website
Photographers need a website. It is one of the most powerful tools you have to connect with your audience. Every photographer can have one, it is not something that it difficult or expensive to set …
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Branding For Photographers – Video Post
Branding is not all about fancy logos, big budgets and catchy phrases. A good photography brand is one that your audience connect with, and one that they trust. For photographers, creating a brand …
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How To Create Photos People Will Pay For
Why 2021 Could Be The Best Year Ever For Wedding Photographers
Covid-19 brought the wedding industry to a standstill in 2020. Sadly, many couples had to drastically downscale their plans, or were forced to put their wedding plans on hold for 12 months. This …
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How To Get Your Photography Website Found In Google
Every photographer can benefit from getting found on the web by customers who are looking for their services or buy their prints. This means you should optimise your website to get found by search …
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Enchanted Forest Shoot
Join us on a journey into our own enchanted woodland brimming with opportunities to create beguiling images created deep in the forest. We have exclusive use of our very own forest for an enchanted …